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Etra Collection

So, 1903 isn’t new new, but in the heart of Renaissance Florence it’s practically au courant; and indeed, the art nouveau Palazzo Pola e Todescan proved controversial when it was built. And it’s still causing a stir as home of Etra Collection’s luxurious ode-to-Italian design apartments (replete with Pontis, Castiglionis, Lissonis and some lavish chandeliers), but more by piquing the interest of aesthetes in its sleek, even more modern form. And here you’ll be unlocking both your swish new Florentine crashpad and door-opening experiences (private Uffizi tours, artist-studio visits, hush-hush wine-cellar calls), and you’ll have the Duomo nearly on your doorstep; so yes, the past is impressive here, but Etra shows that it’s equally good as new too.

Etra Collection’s highly glamorous apartments sit over the piano nobile of the Palazzo Paggi Tainti, a uniquely art nouveau building set mere steps from the Baptistery, cathedral and Duomo.

Room Types

Presidential Suite

120sq m | Prints by Alphonse Mucha loom large in these sleek modern crashpads, and their hues of cream and gold are echoed throughout; otherwise, it’s a showcase of fine Italian craftsmanship | Sleek modern kitchen by Boffi (with a dishwasher, oven, Nespresso coffee machine, kettle and teas from La Via del Tè, wine store, and all you’ll need to cook and eat) and dining space | Large sitting area with a corner sofa, pouffe and bioethanol fireplace | Office space with burnished-brass accents | Bedroom with a four-poster, king-size bed and a headboard with a Mucha print, plus a oversize chandelier, armchair and Pirellone lamp designed by Gio Ponti | Walk-in closet | Modern stone bathroom with a sunken deep-soaking bath tub and rainfall shower above | Dark-wood parquet flooring | Smart TVs with Netflix, Sonos sound-system with speakers throughout, Dr Vranjes’ Oud Nobile room diffuser, and Jo Malone and Perricone bath products | This suite can interconnect with a two-bed Family Suite on request

from £2946

Family Suite

130sq m | Dual-aspect balconies with views of the cathedral, Brunelleschi’s Dome, Giotto’s Bell Tower and the Baptistery | Prints by Alphonse Mucha loom large in these sleek modern crashpads, and their hues of cream and gold are echoed throughout; otherwise, it’s a showcase of fine Italian craftsmanship | Sleek modern Boffi kitchenette stocked with wine, soft drinks and snacks (with a dishwasher, oven, Nespresso coffee machine, kettle and teas from La Via del Tè, wine store, and all you’ll need to cook and eat) | Living room with cathedral views, a bioethanol fireplace and ample leather and blue-velvet seating | Dining table seating up to four | Two bedrooms, both with a king-size bed that can be twinned on request | Bathroom with an artificial skylight and chromotherapy shower | Powder room | Dark-wood parquet flooring | Smart TVs with Netflix, Sonos sound-system with speakers throughout, Dr Vranjes’ Oud Nobile room diffuser, and Jo Malone and Perricone bath products | Sleeps up to four on request | This suite can interconnect with a Presidential Suite on request

Not Available

Signature Suite

250sq m | Dual-aspect balconies with views of the cathedral, Brunelleschi’s Dome, Giotto’s Bell Tower and the Baptistery | The Family and Presidential suites interconnect to make an apartment that sleeps up to six | Prints by Alphonse Mucha loom large in these sleek modern crashpads, and their hues of cream and gold are echoed throughout; otherwise, it’s a showcase of fine Italian craftsmanship | A full kitchen by Boffi (with a dishwasher, oven, Nespresso coffee machine, kettle and teas from La Via del Tè), plus an additional kitchenette | Wine stores | Two dining spaces | Two living spaces, both with luxurious seating in velvet and leather and a bioethanol fireplace | Three bedrooms, all with king-size beds (one four-poster, and one can be twinned) | Walk-in closet | Two bathrooms, one with a sunken deep-soaking tub and overhead rain shower; a second with an artificial skylight and chromotherapy shower | Dark-wood parquet flooring | Smart TVs with Netflix, Sonos sound-system with speakers throughout, Dr Vranjes’ Oud Nobile room diffuser, and Jo Malone and Perricone bath products

Not Available

Location

Via dei Pecori 3, Florence, 50123

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We are on a mission to simplify bespoke travel planning. This starts by handpicking boutique hotels that have wonderful design, character and ethical practices at their core. Each and every traveller is important, that’s why we have a dedicated team ready to help 24/7. If you want anything extra arranged, from a hire car on arrival to a bespoke experience away from the crowds, all you need to do is ask. For every hotel booked, we will plant a tree in your name and 1% of our revenues are donated to our inspiring charity partner, Hello World..

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We charge a non-refundable deposit and you can change your travel dates for free up to one week before your trip, which is when your balance is due. Our post-booking services are industry leading and your deposit is to ensure we can offer you the support you deserve, every step of the way. Expect 24/7 access to our team of Travel Experts, a slick concierge app, and VIP treatment on arrival.

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